The Base Collective make genuine no nasties Magnesium based skincare and wellness products, but there's more to them than just that.
They are pretty basic. In the best sense of the word.
You have enough to do. Enough to think about. So they want to make it easy for you. They make products that you will use everyday. That are made from natural ingredients. That will do what they are supposed to.
What keeps TBC ticking.
Less is more - it might be a cliche but it’s a cliche for a reason. In a world of sensory overload you know that the best life is the one made up a of a few good quality staples.
When you have nice things around you, you feel good. That t-shirt you can’t live without, that candle that makes your house smell like a home and that moisturiser that means you can’t stop touching yourself.
Life isn't perfect. Even if it appears that way on Instagram. You know what is real and so do them. They tell you what goes into their products. They will tell you where they come from. They make them as good for you as possible. But they keep it fun... because who wants to be 'good' all the time?